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A site Google can't crawl properly can't rank — no matter how strong your content or how many backlinks you build. Technical SEO is the foundation everything else depends on. One misconfigured robots.txt file can block your entire site from Google. A URL structure change without redirects can wipe out years of ranking equity overnight. I specialize in finding and fixing the technical barriers that hold sites back, often invisibly.
What’s Included
Technical SEO audits cover every layer of your site's infrastructure: server configuration and response codes, crawl access and indexation, URL structure and redirect integrity, page speed and Core Web Vitals, site architecture and internal linking, duplicate content and canonical implementation, structured data completeness, and mobile usability. Every finding is documented, severity-rated, and prioritized by business impact.
Why Clients Choose
Full site crawl audit using Screaming Frog or custom Playwright-based crawler — identifying crawl errors, redirect chains, broken links, and indexation issues
Core Web Vitals analysis and remediation plan — LCP, CLS, and INP scores assessed against competitive benchmarks with specific fixes identified
XML sitemap and robots.txt audit — verifying crawl access, sitemap accuracy, and proper noindex/nofollow implementation
Canonical tag, duplicate content, and thin page identification — resolving authority dilution that suppresses your highest-value pages
Structured data and schema markup implementation — LocalBusiness, Service, FAQ, Review, and BreadcrumbList schema deployed for maximum SERP feature eligibility
My Process
Technical SEO creates the foundation that makes everything else work. Strong content and quality backlinks underperform on a technically broken site. Fix the foundation first — then every subsequent investment in content and links produces better returns.
The Value You Get
The most dramatic ranking recovery I've produced came from fixing a single robots.txt error on an HVAC company's site. Their new website had accidentally blocked Googlebot from crawling all JavaScript-rendered content — effectively making half the site invisible to Google. Traffic had dropped 40% after launch. After identifying and fixing the error, followed by redirect mapping and sitemap resubmission, traffic recovered to pre-launch baseline within 90 days and surpassed it within six months.
Let’s review your website together, uncover growth opportunities, and plan improvements—whether you work with me or not.